1 span>
The tea leaves on the market today, Speaking of high-end. Even the tea with free shipping of 9.9 yuan is also a high-end brand. However, 365 days a year, what day is there not to engage in activities?
It seems to be convenient for the masses, and you can buy “high-end” cheap tea every day, but the tea with free shipping of 9.9 yuan, there are also famous tea mountains, and even ancient tree tea. Is the merchant Sun Wukong? Is it free to use the raw materials of monkey hair change?
In Yunnan, 9.9 yuan per cake of tea can never be ancient tree tea, and even the picking cost is not enough. Therefore, it is necessary for us to discuss the definition of high-end tea.
2
High-end tea should first be the rare and good tea from the famous mountain.
For example, Laobanzhang and Iceland in Pu’er; West Lake Longjing in green tea; Songzhong Laocong in Fenghuang Dancong; “horse meat” and “beef” in rock tea. These are recognized as good teas, and the quantity is limited, so many are hard to find.
However, some merchants use advertisements and outer packaging to prop up unlimited high-end tea, which is just high-end packaging, which often wastes resources, and the packaging is more expensive than tea.
< span>3
High-end tea requires strict technological process. Every process is a very critical link. If one link is missing, or if a link fails, it will lead to product quality problems.
For example, a cake of ancient tree raw tea must go through the processes of picking, withering, fixing, rolling, striping, drying, steaming, pressing, drying, and packaging. Problems with details, even if the production environment has a peculiar smell, will lead to poor tea taste.
In order to improve production efficiency, many companies tend to improve or omit some process details, such as changing the traditional drying or low-temperature drying of tea qing to high-temperature drying, and adding fragrance, and even adding various kinds of tea to tea. Flavor, which makes tea full of various chemical aromas, rather than the aroma of the tea itself. Such tea itself will not use high-end raw materials, soIt will certainly not become a high-end product.
< span>4
High-end tea must have a unique taste. Whether a high-end tea appears in the form of a brand or in the name of a mountain. It must have its unique taste identification, such as Lao Banzhang ancient tree tea, which must be full of taste, vigorous tea, full of fragrance, and long-lasting. If it is unscented and bland, I am afraid it has nothing to do with the old banzhang.
The taste is invisible, but for tea guests, it is a real existence, just like the sour, sweet, bitter and spicy food we eat. The style of the taste is also an immortal memory for old tea guests. The taste is high-end. For old tea drinkers, it is like a Sichuanese eating hot pot without chili, which is simply a joke.
< span>5
Finally, although high-end tea has a recognized taste mark, it has a complex standard process. But it is full of variables, and there will be deviations in taste every year.
It is mainly affected by climate, just like French wine, this is not difficult to understand, but it is difficult to control. It is necessary to respect the standard craftsmanship without reaching the standard taste. Moreover, there is a lot of manual participation in the production process, and the different styles of each tea master will produce many uncontrollable changes in taste.
The standard in this contradiction is precisely the fundamental point that differentiates high-end tea from ordinary tea. It is difficult to control, in order to create more styles and brands, but not to deviate from the general direction. This is also the reason why many old tea drinkers like high-end tea. Drinking it in one sip is the taste, but this year’s style is bitter or sweet, or the aroma is stronger, all of which are natural innovations and endless tastes.
< span>6
Summary, high-end tea is the use of ecological and clean raw materials, using the most suitable process, so that the tea itself can play the most wonderful taste performance. Any artificial is just icing on the cake.
Content Planning: High-end gift tea brand-Tift
Focus on tea people and tea affairs, serve the tea industry economy; spread tea culture and create a quality life.
Thousand-year-old tea culture, one product of Defut.
You can also log in on Sohu, Weibo, Tencent, Find us on Zhihu, WeChat, and JD.com.
Different platforms, different exciting.