Mountains and Rivers Drunk
>Banjiang lights to accept Xicheng
The faint flying smoke is separated from the water
The next month in Ander Emei Mountain
Come to Jipu at night to see the tide
< p>Sound verses are read aloud, “Xiaoxiao” is surging on Zanna Creek. In the post-epidemic era, Baidu marketing empowers brands to achieve overall brand value and retention from traffic acquisition to user operations, helping brands build tension and enhance attractiveness. For the current wave of AI intelligent Internet, the combination of cultural tourism industry and new technology is an industrial upgrade. We should reflect the charm of new technology as soon as possible in cooperation projects with customers. Through interview videos and AI intelligent exploration officials The combination of “Du Xiaoxiao”, we open a new marketing scene.
In recent years, Luzhou Naxi District Culture, Broadcasting and Tourism Bureau is based on exploring a new model of cultural tourism integration and development, and strives to create All-for-one tourism demonstration area, and the establishment of famous counties, towns and villages of Tianfu tourism. As the first batch of all-for-one tourism demonstration areas in the province, Naxi District of Luzhou City has four national 4A-level scenic spots, namely Huatian Wine Land, Phoenix Lake, Tianxian Cave, and Yunxi Hot Spring, as well as a tea and wine town, Danxia Bamboo Sea, and Yunxi digital economy. There are four core resources such as the industrial park, and four characteristic tourist routes in Naxi District with the theme of ecological tour, leisure tour, red tour, and research and study tour. In 2021, Naxi District Culture, Broadcasting and Tourism Bureau joined hands with Baidu Marketing for the first time. Naxi Culture and Tourism customized the business cards of Naxi Culture and Tourism on Baidu’s PC and mobile terminals, attracting the attention of netizens across the country, and the number of clicks exceeded 1.5 million. With the theme of “Nari is very beautiful and looking forward to you”, the culture, natural scenic spots, “intangible cultural heritage” skills and special tourism commodities of Naxi District are displayed in multiple dimensions in the form of videos and pictures. Stories, natural scenery, traditional skills and other elements accurately present Naxi’s cultural tourism industry, history and culture, gourmet specialties, intangible cultural heritage and other wonderful content to netizens across the country, helping Naxi District to create a “Famous Tianfu Tourism County” and recommending Naxi District The image of cultural tourism has created a brand of cultural tourism in Naxi, which has enhanced everyone’s yearning and expectation for the tourist destination of Naxi District. During the cooperation period, the core cultural and tourism resources of Naxi were promoted and disseminated accurately through keyword search. Users searched for key keywords of Naxi on Baidu search engine (Flower Field Wine Land/Naxi Phoenix Lake/National Defense War Museum/Naxi Special Morning Tea, etc.), It is displayed at the front of the first page of the search results, focusing on the urban dynamics of Naxi District and shortening the search path for users. Through Baidu’s marketing hot topic “Let’s talk about Naxi things together”, netizens were invited to search and punch in Damei Naxi together, producing more than 2,000 original hot topics and gaining more than 8 million views. Through the combination of multiple products and multiple forms to show the customs of Naxi, and through the all-round integrated marketing of Baidu marketing, an all-round three-dimensional cultural tourism of Naxi has been created.
Baidu Marketing will accurately target audiences, disseminate cultural tourism content, and build a cultural tourism brand image. Naxi District Culture, Radio, Television and Tourism Bureau will continue to deepen cooperation with Baidu Marketing and continue to explore new paths for urban cultural tourism marketing. .
Baidu Marketing is committed to using the four core technologies of technology, data, content and innovation to help advertisers solve the problems of brand creation and brand growth. The reconstruction of life and production methods driven by artificial intelligence will promote new marketing changes. Scenes, information, services, and connection methods will undergo all-round changes, bringing new marketing upgrades to users in various industries.
Meanwhile, SMEs are also the “new force” of the national economy. Under the influence of the external environment, how to help SMEs to seize opportunities calmly, respond to challenges and achieve sustainable development has become an issue of social concern. It is understood that the 2022 Baidu City Conference-Chengdu Station Conference is about to usher in one of the most important news of the year: Baidu released the “2022 Sharing Plan”, providing 200 million special support funds and over 300 million special support flows and other multiple funds and flows , product and service support, and effectively help small and medium-sized enterprises to resume work and production, and tide over the difficulties!
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