Jing Tian was fined 7.22 million for illegal endorsement, and apologized that he had paid the fine and would never endorse such products in the future

Recently, the market supervision department of Guangzhou City, Guangdong Province imposed administrative penalties on actor Jing Tian’s illegal advertising endorsements in accordance with the law, with a total of 7.2212 million yuan in fines and confiscations.

@Jingtian posted a letter of apology on Weibo, the specific content is as follows:

Earlier on the same day, the WeChat public account of “Guangzhou Market Supervision” announced that at the end of 2021, the advertising monitoring of the State Administration of Market Supervision found that the actor Jing Tian was a member of Guangzhou Infinitus Health Technology The advertising endorsement of related products of the limited company is suspected of violating the relevant provisions of the Advertising Law, and the relevant clues will be distributed to the market supervision department of Guangzhou City, Guangdong Province for verification and processing according to the work process.

The Guangzhou Municipal Market Supervision Bureau immediately organized forces to verify relevant clues, and the Guangzhou Tianhe District Market Supervision Bureau filed a case for investigation. After investigation, Guangzhou Infinitus Health Technology Co., Ltd. selected Jingtian as its advertising endorsement for the “fruit and vegetable” food it produces and manages, and the relevant “fruit and vegetable” food is ordinary food. sugar absorption” effect. Jing Tian still declares in its own name and image that the endorsed products have “blocking” in the advertisements, even though it should be aware that laws and regulations stipulate that ordinary foods are not allowed to promote the efficacy of treatment and health care, and have not verified the relevant efficacy of the endorsed products through effective means. “Fat and sugar absorption” effect, its behavior has violated the relevant provisions of the Advertising Law. Jing Tian received a total of 2.579 million yuan in illegal income from the above-mentioned advertising endorsements. According to the provisions of Article 61 of the Advertising Law of the People’s Republic of China, the Guangzhou Tianhe District Market Supervision Bureau made an administrative penalty decision to confiscate the illegal income and fined Jing Tian 4.6422 million yuan (the total amount of fines and confiscations was 7.2212 million yuan).

For the relevant violations of Guangzhou Infinitus Health Technology Co., Ltd., the Guangzhou market supervision department has dealt with it in accordance with relevant laws and regulations.

Source:Interface News

[Source: When the rule of law was in progress]

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