Director of Shanghai Municipal Bureau of Culture and Tourism: Seizing the new track of the Metaverse

[Director of Shanghai Administration of Culture and Tourism: Seizing the new track in Metaverse] On July 19, Cailian News, Director of Shanghai Administration of Culture and Tourism Fang Shizhong was a guest at the “2022 Shanghai People’s Livelihood Interview”. Fang Shizhong said that Shanghai is actively seizing and deploying the new Metaverse track, uniting with relevant enterprises, platforms and research institutions to deepen the systematic research of Metaverse in the cultural and tourism industry and application layers, and speed up the preparation of Shanghai’s cultivation of new cultural and tourism Metaverse. The three-year action plan for the track, clarifying development goals, key tasks and safeguard measures, constructing a number of “Shanghai scenes” of the cultural and tourism metaverse, formulating a number of “Shanghai standards” for the cultural and tourism metaverse, to stimulate new vitality of cultural tourism and improve cultural A new travel experience.