Cultural tourism consumption sees vitality | Cultural tourism market continues to pick up, major scenic spots usher in summer passenger flow peak

CCTV news: As primary and secondary schools enter the summer vacation one after another, and various favorable policies are frequently introduced, major scenic spots have ushered in a peak in passenger flow. Cultural activities in various places are also gradually recovering, and the cultural tourism market continues to pick up.

Parent-child travel has entered the peak summer booking period

The report shows that currently, the search index for air tickets and summer travel has been equal to 2019; The travel market has recovered to 70% last year; parent-child travel has entered the peak summer booking period. Compared with the short-term travel, which is mainly based on local travel and outing in the first half of the year, the radius and cycle of parent-child travel are significantly longer. From the perspective of travel type, primary school students and junior high school students prefer island tours to Sanya, Haikou, Qingdao, Xiamen and other places due to their high family-friendly travel attributes. At the same time, northwest tours in Qinghai, Gansu, Xinjiang and other places are also welcomed by two types of tourists.

In the past two days, the Daolang Painting Township Scenic Spot in Maigaiti County, Xinjiang has ushered in a peak of passenger flow, and there is an endless stream of tourists who experience the Daolang culture and folk customs and explore the historical sites of desert civilization.

Hubei: The heat wave hits the summer resort to welcome the peak passenger flow

For the past few days, most parts of the country have been plagued by high temperature weather. It also made many summer resorts usher in a peak passenger flow. In the past few days, the Chaibuxi Scenic Spot in Wufeng, Yichang, Hubei has welcomed a large number of tourists. Chaibuxi Scenic Spot has an altitude of more than 1,000 meters and a forest coverage rate of up to 81%. The temperature in summer has been maintained at about 22 ℃, which is very suitable for summer. According to the staff of the scenic spot, in the past weekend, the scenic spot received more than 3,000 tourists, an increase of 40% compared with the same period last year. From now to early August, the rooms in the scenic spot are basically fully booked.

Culture benefits the people, promotes recovery, and the cultural tourism market continues to pick up

except travel In the market, since the summer vacation, on the basis of adhering to the normalization of epidemic prevention and control, cultural activities in various places have gradually resumed. A series of relief policies and measures have been introduced one after another. In the capital Beijing, in early July, the Beijing Huimin Cultural Consumption Season was launched, and the supply of high-quality content was further increased, bringing a rich cultural experience to the masses. The multiple theaters of the Beijing People’s Art Theater operate at the same time, and the audience can appreciate the charm of drama art in the repertoire with various themes. In order to speed up the recovery of catering consumption, Beijing will issue 100 million yuan of catering consumption coupons to consumers in the city from July 18, which is expected to cover more than 70,000 online and offline catering merchants. The ongoing 2022 Sichuan Cultural and Tourism Consumption Season has issued a total of 227 million yuan of cultural and tourism consumption coupons, forming the linkage of 21 cities (prefectures) in the province, and promoting the continuous recovery of the cultural and tourism market.

(CCTV)